Tourism Festival begins with a spectacular opening ceremony
2023-09-17 12:09:21
By Ma Yuhan, Yichang International Communication Studio
Yichang’s Lighthouse Square was transformed into a mesmerizing canvas of lights and colors on Saturday night, signaling the start of the city’s largest tourism event of this year.
The opening ceremony includes an outdoor song and dance performance with the natural scene as its backdrop. Photo by Yan Xiaodong
Yichang’s Lighthouse Square was transformed into a mesmerizing canvas of lights and colors on Saturday night, signaling the start of the city’s largest tourism event of this year.
The opening ceremony includes an outdoor song and dance performance with the natural scene as its backdrop. Photo by Yan Xiaodong
With “The Virtuous Yangtze River” as its theme, the opening ceremony of the 14th China Yangtze River Three Gorges International Tourism Festival highlighted the history and culture of Yichang.
Musicians and performers from home and abroad staged a stunning performance. The gala culminated with a dazzling fireworks display that lit up the sky above Lighthouse Square on the eastern bank of the Yangtze River.
Artists perform at the opening ceremony of the Tourism Festival. Photo by Wu Yanling
Locals and tourists, as well as onsite and online audiences, all spoke highly of the opening ceremony.
This year’s event, which will last 12 days, features 18 activities across seven categories, including the opening ceremony, cultural tourism, economy and trade as well as tourism promotion.
The large-scale tourism festival is jointly organized by the Hubei provincial government and Chongqing municipal government. Held for 13 years alternating between the two locations, it has become a staple in China’s tourism industry.
